IBO-05 COURSE TITLE : International Marketing Logistics 2022-23

TUTOR MARKED ASSIGNMENT
COURSE CODE : IBO-05
COURSE TITLE : International Marketing Logistics
ASSIGNMENT CODE : 1BO-05/TMA/2022-23
COVERAGE : ALL BLOCKS
Maximum Marks: 100
Note: Attempt all the questions.
Q. 1
a) What are the main activities involved in marketing logistics? Explain them briefly.
(10)
b) Enumerate the limitations of conventional ships and discuss how containerisation has helped in overcoming these constraints.
(10)
.2
a) Describe the importance of national shipping as provider of logistics support to the foreign trade of a country.
(10)
b) What are the major aspects of strategic logistics planning? Explain these aspects and enumerate the factors that influence logistics planning
(10)
Q.3
Briefly comment on the following:
a) “Distribution, marketing and manufacturing cannot be viewed as separate activities within the business, particularly at the strategic level”.
b) “The world economic situation and the world trade are very closely related”.
c) “The most critical component in warehousing is People”.
d) “Indian shipping policy measures are aimed at the development of shipping fleet so as to attain self-reliance”.
(4×5)
Q.4
Write short notes on following:
a) Commercial shipping
b) Tramp Trade
c) Privatization of ports
d) Deck Cargo Rates
(4×5)
Q.5
Distinguish between the following:
a) Air Transport and Multi-Modal Transport
b) Shipowners’ Lien and Maritime Lien
c) Open Rates and Advalorem Rates
d) Commercial Crime Services and Commercial Crime Bureau